2011 sponsorship

[Damo]

The biggest problem with any company wanting to sponsor a driver is prodrift. If the sponsor is not also sponsoring prodrift then the sponsor won't have there name mentioned at all.

I know this big time from years of involvement. That is why TDP don't do sponsorship for prodrift as there is no publicity return.

Before any one starts at me think about this. I have put 10's thousands into prodrift over the years and to an outsider who knows nothing about the sport my company name would not be even mentioned off there lips when it comes to it.

I nearly put TDP out of business helping James Dean in America only to have the TDP never mentioned once by any of the press or FD guys because PD were handling the media. Great when you put in 10 times what the tyre sponsor dose for one event.

Robbie

Roll on the abuse....

To forward on from Robbie's post above, what really is the incentive in Irish Drifting for a company to hand out their hard earned stock or money to someone driving in PD.

For example James Deane and Christy Carpenter, both sponsored by Nexen Tires last season and two of the best drivers to watch last season in the series and of course James won the championship with Carpo coming 3rd of 4th.

Did everyone go out this season buying Nexen Tires to win the championship, I think not, you really have to sell yourself to a sponsor and show them how you are going to gain them coverage, you must present this in a business like and professional manner imo, not simply asking for it over an internet forum, I can't see any results from it, we all know Martin FFrench is an incredible driver, I rate him as the best driver I have ever seen in the country, but how will a potential sponsor know this ?

[robbie@tdp.ie]

To forward on from Robbie's post above, what really is the incentive in Irish Drifting for a company to hand out their hard earned stock or money to someone driving in PD.

For example James Deane and Christy Carpenter, both sponsored by Nexen Tires last season and two of the best drivers to watch last season in the series and of course James won the championship with Carpo coming 3rd of 4th.

Did everyone go out this season buying Nexen Tires to win the championship, I think not, you really have to sell yourself to a sponsor and show them how you are going to gain them coverage, you must present this in a business like and professional manner imo, not simply asking for it over an internet forum, I can't see any results from it, we all know Martin FFrench is an incredible driver, I rate him as the best driver I have ever seen in the country, but how will a potential sponsor know this ?

To some one like Nexen it's pocket change. To a company like mine it's more than a years profit.

Robbie

[Damo]

To some one like Nexen it's pocket change. To a company like mine it's more than a years profit.

Robbie

I don't think the thread was aimed to go into how much TDP once put into a PD driver and Nexen was used as a working example, I quoted your post based on the emphasis of what does the sponsor get back in return for their commitment rather than opening up a topical debate of TDP's yearly profits etc.

[robbie@tdp.ie]

I don't think the thread was aimed to go into how much TDP once put into a PD driver and Nexen was used as a working example, I quoted your post based on the emphasis of what does the sponsor get back in return for their commitment rather than opening up a topical debate of TDP's yearly profits etc.

The example is to do with size of the company you approach for sponsorship. Small companies need a bigger return per euro spent than big companies. It all relative to the turn over. If Nexen turns over 10million and they sponsor 10 k it's a tiny fraction. Where as local companies may struggle to turn over 200 k so even 1 k is massive to them.

The problem is that in Ireland people don't understand how important it is to help you sponsors if you want money from them.


Robbie

[dbyrneae86]

ou must present this in a business like and professional manner imo, not simply asking for it over an internet forum?

Totally agree here,a friend of mine does circuit racing and makes proposals coming up to the season start and goes about in the same way as if someone is looking for a job and he has been sucessfull in getting sponsership this way,ill try get a copy of the proposal to show you the kind of stuff on it

[Chuck_g]

In saying that Robbie, would i be right in saying MOST Pd cars are mapped by you and when ppl ask then ur name is mentioned. Im sure alot of ur profits have arose from PD, i know ive dropped your name a million times.

[bart]

China eh??

some reason when i wrote this i was thinking of this..
http://www.youtube.com/watch?v=p1YLwGzhyoA


and i agree 110% with robbie...
but alot of people have TDP stickers on there cars in PD..
so surely there's work coming from pd events??
and i not saying sponsor anyone..
but im sure its helped your business alot...

[ger15]

To forward on from Robbie's post above, what really is the incentive in Irish Drifting for a company to hand out their hard earned stock or money to someone driving in PD.

For example James Deane and Christy Carpenter, both sponsored by Nexen Tires last season and two of the best drivers to watch last season in the series and of course James won the championship with Carpo coming 3rd of 4th.

Did everyone go out this season buying Nexen Tires to win the championship, I think not, you really have to sell yourself to a sponsor and show them how you are going to gain them coverage, you must present this in a business like and professional manner imo, not simply asking for it over an internet forum, I can't see any results from it, we all know Martin FFrench is an incredible driver, I rate him as the best driver I have ever seen in the country, but how will a potential sponsor know this ?

Your right in one way but thats not the full story,They dont sponsor the two lads and expect every other driver to start using nexan tyres,that not how advertising works its a knock on thing so in other words if you or i go to a tyre shop for four tyres and the guys says i can give four nankang's for x amount or i can give your 4 nexan's for x amount,the chances are you will pick the nexans because the brand is in your head because of the two lads using them.

[ger15]

In saying that Robbie, would i be right in saying MOST Pd cars are mapped by you and when ppl ask then ur name is mentioned. Im sure alot of ur profits have arose from PD, i know ive dropped your name a million times.

Ya i would imagine that too,again its like what i said about nexan tyres,if your going to map a car and your into drifting, TPD is the first name that comes into your head,because its on so many drift cars.

[ian g sr20]

Your right in one way but thats not the full story,They dont sponsor the two lads and expect every other driver to start using nexan tyres,that not how advertising works its a knock on thing so in other words if you or i go to a tyre shop for four tyres and the guys says i can give four nankang's for x amount or i can give your 4 nexan's for x amount,the chances are you will pick the nexans because the brand is in your head because of the two lads using them.

i woudnt say that now alot of lads think of money not the name of a tyre some one else uses u could get 6 nankangs for the price of 4 nexen's wat tyre would you buy them?? its not all bout the tyres alot is got to do with how the car is set up, looks at james's car their isnt a car out their that can come out of a corner close to him all down to the set up of the car

their should be a lock on this all comments deleted and if any one wants to sponsor martin they can pm him